- Serve People. Improve the health of people living in high-need areas by strengthening fragile health systems and increasing access to quality health care.
- Lift from the Bottom. Pull from the Top. Focus on serving the most medically underserved communities in overseas and in the U.S. by working with the world’s leading companies, most experienced thinkers, and its best institutions.
- Build Upon What Exists. Identify, qualify, and support existing healthcare providers over the long term and serve as a catalyst for other resources.
- Remove Barriers. Create transparent, reliable, and cost-effective channels to contribute and provide access to essential medical resources (particularly medicines and medical supplies and equipment).
- Focus on Activities with High-Impact on Health. Maternal and child health.
- Play to DR’s Strengths. Partner for Other Needs. Engage in activities that address a compelling need and are aligned with our core areas pf expertise. Ally with an expanded network of strategic partners who are working on related causes and complementary interventions in order to leverage resources.
- Ensure Value and Impact for Direct Relief’s Donors. Remain as efficient as possible with our financial and material support, leverage our resources to the maximum extent, and remain dedicated to improving the health for people whp face the most challenging circumstances. Keep fundraising and administrative expenses to a minimum to ensure that Direct Relief’s funding has the greatest impact in the aftermath of disasters.
- Be a Good Partner and Advocate. Give credit where due, listen carefully, and respect those whom we serve and those contributing resources.
- Respond Fast While Looking Ahead. In emergencies, support the immediate needs of victims by working with local partners best situated to assess, respond, and prepare for the long-term recovery.
- Take the High Road. Deliver aid without regard to race, ethnicity, political or religious affiliation, gender, or ability to pay. Inspire our donors and supporters by earning their trust and confidence by using their support in the most effective way possible.

